- Rogers is the first North American service provider to join the program
- Access to Ericsson’s ConsumerLab research, analytical data and the global network of 5G startups will help develop compelling products and services
- Program Expands to Rogers 5G Innovation Ecosystem, Shaping the Future of Connectivity for Canadians
PLANO, Texas, November 10, 2021 / CNW / – Ericsson (NASDAQ: ERIC) today announced that Rogers Communications is the first North American service provider to join its global Startup 5G program. Ericsson’s 5G Startup Program is designed to help communications service providers (CSPs) accelerate the successful commercialization and monetization of 5G by introducing them to the right consumer innovation partners. The program will also encourage the transfer of 5G innovation between start-ups and Rogers to create new business opportunities for both parties.
Jorge Fernandes, CTO, Rogers Communications says, “As a leader in creating the 5G ecosystem in Canada, we are always looking for new opportunities to work with the best innovators, in Canada and around the world. Through this collaboration with Ericsson Startup 5G, we can explore cutting-edge offerings for our customers while continuing to deliver a world-class 5G experience on Canada’s first, largest and most reliable 5G network.1. “
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1 Rogers was ranked first in the umlaut mobile data performance audit in the second quarter of 2021. Rogers achieved the best test in the benchmark of the umlaut mobile network in Canada for 2021. Visitwww.umlaut.com/en/benchmarking/canada. Largest based on total square kilometers of Rogers 5G coverage compared to published coverage of other national networks. |
The new collaboration further strengthens the partnership between Ericsson and Rogers, which dates back more than 30 years since the launch of wireless services in Canada. Rogers partnered with Ericsson in 2018 as a 5G provider for its complete network infrastructure, and companies are working together to deploy The first 5G autonomous core network in Canada lay the foundation for real 5G experiences and use cases. The 5G Startup program brings companies together to research and develop new 5G consumer offerings such as augmented and virtual reality, digital education, esports, and other immersive multimedia experiences.
Jeanette Irekvist, Vice-President and Head of the Canada Client Unit, Ericsson North America, says: “We are delighted to welcome Rogers as the first North American operator to join our 5G Startup program. We use our extensive consumer research to identify start-ups with the greatest potential for success, and we’re happy to have Rogers with us on this journey so Canadians can access the latest innovations happening across the globe.”
This program expands on Rogers’ already strong 5G ecosystem of innovative R&D partnerships between start-ups, universities, the public sector and businesses and extends it to the consumer sector. As a member of 5G boot program, Rogers will have access to an exclusive list of companies developing scalable 5G services, devices and applications. By bundling and delivering innovative digital applications and services, Rogers can differentiate the 5G customer experience, ultimately changing usage behavior and demand for mobile broadband services.
Jasmeet seti, Head of ConsumerLab, Ericsson Research says, “We look forward to expanding our relationship with Rogers to co-create and test 5G enhanced applications. With access to 30 global start-ups, that number is expected to rise to over 40 by the end of the year, the program offers Rogers a unique opportunity to not only harness actionable consumer insights, but also connect with innovation partners to maintain momentum as a 5G leader. “
The Ericsson Startup 5G concept was initiated in November 2019, around the same time as the first commercial 5G network services were launched globally. The intention of the program was to show the potential of 5G as a platform for service innovation and value creation. Ericsson’s ConsumerLab recently published a 5G consumer survey of 1,600 Canadians – Five ways to improve 5G – revealing that 80 percent of Canadians say they want more innovation in 5G applications and services.
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About Ericsson
Ericsson enables communication service providers to take full advantage of connectivity. The company’s portfolio spans networks, digital services, managed services and emerging businesses and is designed to help our customers go digital, increase efficiency and find new revenue streams. Ericsson’s investments in innovation have brought the benefits of telephony and mobile broadband to billions of people around the world. Ericsson shares are listed on Nasdaq Stockholm and Nasdaq New York. www.ericsson.com
About Rogers
Rogers is a proud Canadian company dedicated to making more possible for Canadians every day. Our founder, Ted rogers, purchased its first radio station, CHFI, in 1960. We have grown into a leading technology and media company striving to bring the best of wireless, residential, sports and media industries to Canadians and consumers. Canadian companies. Our shares are listed on the Toronto Stock Exchange (TSX: RCI.A and RCI.B) and the New York Stock Exchange (NYSE: RCI).
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